NEW YORK, Jan. 9, 2018 /PRNewswire/ -- Peloton, the technology company that revolutionized the fitness industry with its category-creating indoor cycling bike, today unveiled its second-ever product: the Peloton Tread. The state-of-the-art new technology and fitness platform will allow Peloton Members to participate in live and on-demand bootcamp and circuit classes from the convenience of their own homes. For the first time, Peloton is extending the power, energy and connectivity of its technology-enabled workouts beyond a bike to a completely new and innovative platform. The Peloton Tread will debut at the Consumer Electronics Show (CES) in Las Vegas, NV, from January 9-12, 2018.
A New Way to Get Fit
The Peloton Tread marks a major milestone for Peloton, which has brought its award-winning and disruptive cycling experience to hundreds of thousands of households since its launch in 2014. This new offering gives Peloton Members another suite of fitness experiences including a range of classes both on and off the Tread.
"Whether you want a mellow 10-minute walking class, an intense 60-minute bootcamp class, or anything in between, the Peloton Tread is perfect for you," said John Foley, Founder and CEO of Peloton. "Just like the Peloton Bike, the Peloton Tread is now the best synthesis of hardware, software, and class content in the category. It allows Members of all ages and fitness levels to take effective, fun and motivating circuit, running, and strength workouts on their schedules and in their homes."
Total Body Fitness Has a New Home: Yours
The Peloton Tread is effectively a private fitness studio, offering high-energy, immersive workouts both on and off the treadmill. With a variety of live and on-demand classes including Run, Total Body, Floor and Walk classes, the Peloton Tread is the most highly innovative and immersive treadmill experience on the market. Equipped with a stunning 32" HD touchscreen that will give you access to thousands of different classes led by world-class instructors live from NYC, the Peloton Tread will change the way consumers get fit at home.
Leading the Peloton Tread is an elite lineup of fitness instructors, including Peloton's own instructor and VP of Fitness Programming Robin Arzon and new Peloton master Tread instructor Rebecca Kennedy. They will teach classes including:
- Total Body training, including circuit and bootcamp-style classes to keep you motivated both on and off the Peloton Tread.
- Run classes designed for a variety of skill and experience levels. Whether training for a marathon or starting out as a new runner, there will be classes for every level and style.
- Floor workouts including a mix of strength, toning and stretching to complement your fitness routine.
- Walk classes to help build endurance and provide a wide range of low-impact cardio exercise options.
The full roster of NYC-based instructors for the Peloton Tread will be announced in the coming months.
The Most Immersive Tread Experience
The Peloton Tread hardware has been designed from the ground up for the optimal fitness experience, both on and off the treadmill, merging best-in-class hardware with cutting-edge software:
- Slat belt technology with 59 individual shock-absorbing slats, made for the ultimate low-impact and comfortable running experience.
- 32" HD touchscreen that immerses you in the fitness studio experience, all at the tap of a screen.
- Powerful soundbar designed to take the studio experience to the next level and energize your workout experience.
- Speed + incline knobs that allow you to easily and seamlessly change pace and incline as you sweat, without interrupting your workout.
Reservations Begin Today
Beginning today, you can reserve your Peloton Tread online on a first come, first served basis with a deposit of $250. The Peloton Tread is priced at $3,995. When order fulfillment begins in Fall 2018, Peloton plans to make the Peloton Tread available for purchase to current Peloton Members for just $110/month, or for new Members for $149/month over 39 months, with 0% APR. Both purchase options are inclusive of Membership, Tread, shipping and installation.
Peloton is also excited to announce that it will be giving Members who reserve their Peloton Treads through January 31, 2018 priority fulfillment when shipping begins in Fall 2018. Members who reserve a Peloton Tread will also continue to pay just one subscription of $39/month for access to fitness content across Bike, Tread and App.
"Our Members are at the core of every decision we make and everything we do here at Peloton. We know they are always looking for new and effective ways to push their limits and access the best fitness content on their own schedules, and we wanted to make sure they have access to all of this content at any time," said President William Lynch. "With the addition of running, walking and bootcamp style classes, we're adding more value to the Peloton Membership by providing even more content and classes for the entire household, for the same low $39 per month subscription fee."
Peloton at CES 2018
Peloton offers the very best of technology and fitness, connecting people to world-class workouts 24/7/365. Visit the Peloton booth to see the never-before-seen Peloton Tread and meet the Peloton team including Founder and CEO John Foley, & Instructors Robin Arzon & Rebecca Kennedy - Tech West: Sands Expo at the Venetian, Level 2, #44112.
About Peloton
Founded in 2012, Peloton is revolutionizing the fitness industry by merging high-design with modern technology to provide access to live and on-demand fitness group classes led by elite NYC instructors. With instant access to classes, performance tracking metrics and a motivating real-time leaderboard, Peloton is changing the way people get fit through a comprehensive and socially connected-experience that makes every workout both efficient and addictive. Peloton is sold online and in a growing number of showrooms across the country. For more information, visit www.onepeloton.com.
Contact: Michael Braun, peloton@id-pr.com or Laura Petro, press@onepeloton.com
SOURCE Peloton
