LAS VEGAS, Jan. 8, 2018 /PRNewswire/ -- Las Vegas Convention Center, Central Hall, Booth # 11121 – NuVision, today announced its plans to re-enter the USA TV market, while also significantly expanding its mobile computing line-up. NuVision is a USA based company with its roots in high quality TVs for custom installation. In 2018, for both the TV and mobile computing categories, the NuVision brand promise is to provide a compelling mix of quality, technology and value.
The NuVision management team now includes multiple TV/CE industry veterans with a history of building billion-dollar businesses and trusted customer relationships. With strong financial backing, the team has created all new product roadmaps and fresh brand, product and channel marketing plans. Moving forward, NuVision will partner with select quality retailers across the country, providing new opportunities with back-to-basics business practices.
"NuVision is the perfect name for our company, as it encapsulates our business direction in a single word," said Scott Ramirez, VP, Product Marketing and Development, NuVision. "We are focusing on building the right 4P's - Product, Pricing, Process, and People. This will allow us to maintain an aggressive, yet stable brand position, and a business positioned for managed long-term growth. The result is a unique opportunity for our partners, and a quality user experiences for our customers, making NuVision the Smart Choice."
NuVision feels strongly that customers deserve both the right product and the right value. Therefore, special attention is being paid to ensure that all NuVision TVs provide the best picture performance in their price class, and a great overall user experience.
For 2018, NuVision will offer Three Distinct TV Series:
NuVision Mobile Computing will focus on the Encite family of products, positioned as a fun, edgy sub-brand, providing "more-than-you-expect". In areas such as cosmetic design, display quality, connectivity and key features, NuVision will help consumers target the features that they will really use to unsure a better overall experience. The curated line-up will include five series, with special emphasis on the stunning flip and book series.
For 2018, NuVision will offer Five Differentiated Mobile Computing Series:
Stop by Booth 11121 in the LVCC Central Hall for a product walk-through, or additional company and product information.
About NUVISION
NuVision is focusing on five key consumer product categories in North America, including mobile computing, television, audio, home control and accessories. With the goal of enhancing consumer lifestyle, NuVision incorporates features that people can really use, while targeting products with a compelling mix of quality, technology and value.
NuVision is a registered trademark of NuVision Holdings. Other company name and brands may be trademarks of their respective owners.
SOURCE NuVision