Eon Media’s flagship solution allows broadcasters to detect logos in real-time during a live game and generate accurate brand exposure data across the arena, players’ gear, graphic overlays, and commercial breaks generating accurate ROI measurement. Eon provides a new monetization opportunity by automatically detecting brands in real-time during gameplay without any 3rd party dependencies. Eon reduces the 40+-second lag to net-zero when watching a live game on Internet-connected devices, and provides 60% - 70% cost savings by significantly reducing video-on-demand content processing time.
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