LAS VEGAS, NV, JANUARY 9, 2018 – Casio America, Inc., announced today that it will release a new series in the G-SHOCK brand of shock-resistant watches. The new G-SQUAD series feature stylish looks to match casual wear, are equipped with a 3-axis acceleration sensor, and can pair with a smartphone app to support daily fitness. The first watch to be released in the G-SQUAD series is the GBA-800, which will be available in six models.
The new GBA-800 uses its built-in accelerometer to measure daily steps taken and walking/running pace, displaying the steps taken on the watch. Using Bluetooth®, the watch pairs with a smartphone and sends data to the G-SHOCK Connected app, allowing users to track and view the daily steps they take and the calories they burn.
The number of steps measured by the watch is displayed by the G-SHOCK Connected app in a graph that breaks down the steps taken in each of five metabolic equivalent (MET) levels, based on the step count and walking/running pace data and using the new algorithm which Casio developed. When the user brings along a smartphone while engaging in an activity, the G-SHOCK Connected app graphically displays the steps taken and calories burned on a map, so the user can track the steps taken and the location, time of day, and MET level. The user can also create timed workouts for interval training, providing a whole new way for men to use G-SHOCK for health tracking and fitness.
The GBA-800 watches come in monotone color palettes and offer analog hands for a true timepiece look. In addition to their styling, the watches have customized modules that allow for the compact size while still fitting in the Bluetooth® system and acceleration sensor. The watchbands feature plenty of holes to ensure a perfect fit on the wearer’s wrist. The GBA-800 keeps accurate time by connecting four times per day to a time server through a paired smartphone, delivering performance and practicality as a wristwatch.
Main Features of GBA-800
Install the G-SHOCK Connected app on a smartphone and pair with the watch to use the following Smartphone Link functions.
Specifications
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Construction |
Shock-resistant |
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Water Resistance |
200 meters |
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Communication |
Communication |
Bluetooth® low energy*1 |
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Signal Range |
Up to 2 meters (may differ depending on surrounding conditions) |
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Step Counter |
Step Count display (0 to 999,999), Step Goal Progress display (in 5-percentage-point increments / step count goal setting range: 1,000 to 50,000, 1,000-step increments), Step Count Graph (hourly step count for the past 11 hours on a 6-level graph), Step Indicator, power saving (auto sensor sleep-mode entry after fixed period of non-activity) |
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Stopwatch |
1/100 second (up to 60 minutes) / 1 second (60 minutes or more); measuring capacity: 59:59’99” (for the first 60 minutes), 1:00’00~23:59’59 (after 60 minutes); measuring modes: elapsed time, lap times; lap/split time switching; 200 measurement data set recording (measurement start month, date, and lap/split times); target time alarm function (up to 10 alarms, measuring unit: 1 second) |
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Countdown Timer |
Interval measurement (up to 5 timers); measuring unit: 1 second; countdown range: 60 minutes; countdown start time setting range: 1 second to 60 minutes; auto repeat (up to 20 times); auto start; progress beeper |
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Alarm |
5 daily alarms; hourly time signal |
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Other Features |
Smartphone Link functions (link with compatible smartphone through Bluetooth®), dual time (home time swapping), full auto-calendar, 12/24-hour format, hand shift feature, button operation tone on/off, double LED light (LED light for the face / LED backlight for the digital display, Super Illuminator, auto light; afterglow with selectable illumination duration: 1.5 seconds or 3 seconds) |
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Accuracy at Normal Temperature |
±15 seconds per month (without linking to a smartphone) |
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Battery Life |
Approx. 2 years on CR2016 |
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Size of Case |
45.2×42.6×13.3 mm |
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Total Weight |
Approx. 34g |
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* The G-SHOCK Connected app will be made available for free download from the App Store for iPhone or Google Play for Android smartphones.
*1 The Bluetooth® wordmark and logo are registered trademarks of Bluetooth SIG, Inc. and any use of these marks by Casio Computer Co., Ltd. is under license.
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About G-SHOCK
CASIO’s shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe’s dream of ‘creating a watch that never breaks’. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as ‘the toughest watch of all time’. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe’s mantra “never, never give up.” www.gshock.com
About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit casio.com/home
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