STOW, OH, January 9, 2018 — At CES 2018 Audio-Technica is adding two new wireless headphones to its Solid Bass lineup: the over-ear Hi-Res Audio-capable ATH-WS990BT with active noise cancelling for enhanced listening, and the over-ear ATH-WS660BT. Audio-Technica’s Solid Bass headphones are designed to deliver impactful bass along with smooth, accurate midrange and treble, and combine a potent sonic impact with Bluetooth® technology, long-wearing comfort and ease of use.
In addition, the company is debuting its over-ear ATH-S200BT and in-ear ATH-CK200BT wireless headphones, two models that bring high-quality wireless listening to the under-$100 price category. The new headphones are on exhibit at CES 2018 at the Las Vegas Convention Center, Booth 20854, South Hall Lower Level (January 9 – 12, 2018).
The ATH-WS990BT (SRP: US$249.00) is designed to deliver exceptional Bluetooth wireless audio performance. It employs new large-diameter 53 mm Deep Motion Drivers with large high-flux magnets that provide tightly controlled, high-excursion diaphragm response to reproduce deep, articulate low frequencies and detailed midrange and treble. In addition, the headphones’ aluminum enclosure reduces unwanted resonance to ensure exceptional clarity and resolution. The ATH-WS990BT features aptX® technology, specifically created to yield the best-possible audio performance over Bluetooth transmission, and supports AAC and SBC codecs.
The ATH-WS990BT offers selectable active noise cancellation (ANC) that delivers an improved listening experience. The ANC blocks lower- and mid-frequency environmental noise, to provide a quieter sonic background that allows subtle musical details to come through. This ANC mode is especially beneficial when listening to Hi-Res Audio and other high-quality source material.
The ATH-WS990BT features a unique hear-through function that utilizes a built-in microphone to allow voices to be more easily heard through the surrounding ambient environmental noise. This switchable function enables the listener to more easily hear important announcements (at train stations, airports and so on) and conversations. Complementing these audio-enhancement features, the ATH-WS990BT’s dual-layer memory foam earpads are comprised of a firm internal layer and a soft outer layer to provide exceptional sound isolation and comfort.
The ATH-WS990BT provides up to 25 hours of continuous Bluetooth use with active noise-cancellation, and 30 hours of Bluetooth-only operation (1,000 hours on standby) from its internal battery. It can be recharged using the included USB charging cable. Its fold-flat design and carrying pouch allow easy storage.
The Solid Bass ATH-WS660BT (SRP: US$149.00) incorporates many of the features and technologies of the ATH-WS990BT. Despite the compact size of these portable headphones, the ATH-WS660BT have the same size 53mm large-diameter drivers as the ATH-WS990BT, exclusively tuned for the ATH-WS660BT to deliver incredibly powerful bass. The headphones have aptX compatibility for outstanding Bluetooth wireless sound quality and also support AAC and SBC codecs. Additional features include dual-layer memory-foam earpads, wireless or wired operation (with up to an exceptionally long 40 hours of continuous use, 1,000 hours standby in wireless mode) and a fold-flat design for easy portability. It’s available in black/red and gunmetal/blue.
The Solid Bass ATH-WS990BT, and the ATH-WS660BT include a mic and controls that are built into the left earcup, for convenient operation of calls and music playback on other wireless devices. The ATH-WS990BT’s supplied 3.9-foot audio cable allows Hi-Res Audio listening and use with music sources that require a wired connection. The ATH-WS660BT can also be used in wired mode with its included 3.9-foot audio cable.
Audio-Technica’s ATH-S200BT offers true high-quality wireless audio performance at an extremely attractive price point (SRP: US$79.00). Its 40 mm drivers deliver clear, powerful Bluetooth audio, and its lightweight earpads provide a comfortable fit with superior noise isolation. Its controls are conveniently located on the left earcup, to answer calls and operate music playback on compatible smartphones and devices. Available in black, gray/blue and white, the ATH-S200BT has a compact fold-flat design and offers up to an extremely long 40 hours of continuous wireless use for daily on-the-go convenience (1,000 hours standby). It can be recharged with its supplied USB charging cable.
The ATH-CK200BT (SRP: US$69.00) offers superior in-ear wireless listening, thanks to its compact yet powerful 9 mm drivers that are engineered to deliver clear, vibrant and surprisingly impactful audio from a small form factor that fits comfortably in the ear. The headphones feature an in-line mic and controller to answer calls and control music playback. The battery pack is located on the upper back of the headphones and can be attached to the wearer’s shirt collar using the included clip. The battery powers the headphones for up to seven hours (200 hours standby). The ATH-CK200BT is available in black, blue and white and comes XS, S, M and L-sized eartips and a USB charging cable and clip.
The Audio-Technica Solid Bass ATH-WS990BT and ATH-WS660BT, and ATH-S200BT and ATH-CK200BT will be available in January 2018.
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Celebrating over 50 years of audio excellence, Audio-Technica is a recognized leader in the development and manufacture of high-quality personal and professional audio equipment. Founded in Japan in 1962 by Hideo Matsushita, the company made its name by manufacturing state-of-the-art phonograph cartridges and tonearms. Today, Audio-Technica is a worldwide group of companies devoted to creating high-performance microphones, headphones, wireless systems, mixers, turntables, phono cartridges and other electronic products.
A reputation for quality, durability, performance and value has made Audio-Technica products the first choice for many of today’s top musical artists and audio engineers, and for discerning listeners everywhere. Drawing from its audiophile heritage, Audio-Technica remains dedicated to providing music enthusiasts with great-sounding, innovative audio gear, including the award-winning QuietPoint® active noise-cancelling headphones, popular ATH-M50x monitor headphones, versatile USB microphones, and new Hi-Res Audio headphones and high-fidelity gaming headsets. Learn more at www.audio-technica.com.
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— For more information on the complete range of Audio-Technica products, contact Jamie Bobek, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow, OH 44224. Tel: (330) 686-2600; Fax: (330) 688-3752.
The Bluetooth® word mark and logos are owned by Bluetooth SIG, Inc. and any use of such marks by Audio-Technica Corporation is under license.
aptX is a registered trademark of Qualcomm Technologies, Inc.
Audio-Technica is exhibiting at the Las Vegas Convention Center, South Hall Ground Level, Booth #20854 and at The Venetian, Suite 29-336 during CES 2018 in Las Vegas, NV.
Contact: Frank Doris
Tel: (631) 645-5668