Consumers No Longer Need to Fly Blind When It Comes to Cybersecurity
New security badge program helps businesses prove their security capabilities and build trust with consumers

LAS VEGAS, Jan. 9, 2018 /PRNewswire/ -- SecurityScorecard is bridging the cybersecurity trust barrier between business and consumers. The leader in security ratings is announcing the general availability of their "Monitoring by SecurityScorecard" Badge Program at CES 2018. This new program enables companies to prove to their customers that they are following security best practices and guidelines by displaying a badge with an easy-to-understand letter grade on their website or application.

SecurityScorecard (PRNewsfoto/SecurityScorecard)

"Last year alone, billions of consumer usernames, password, and other confidential data were stolen from businesses," said Alex Heid, Chief Research Officer at SecurityScorecard. "There is a high cost to both the business and the consumer each and every time consumer data is compromised. Security ratings give businesses the ability to continuously monitor their own infrastructure as well as third- and fourth-parties that provide mission critical services or store consumer data. With this program, for the first time, consumers can get a window into the security posture of the businesses they are engaged with."

Similar to consumer credit ratings that businesses use to identify risky customers, SecurityScorecard's Badge Program provides consumers with visibility into the cybersecurity posture of retailers, healthcare providers, financial institutions, and other businesses they engage with online. This arms consumers with critical information they need before they decide to share personally identifiable information such as credit card information and social security numbers with a business. Companies can opt into the program by contacting badge@securityscorecard.com or by clicking here.

"We are excited about this program because it gives consumers access to the security ratings and security capabilities of the businesses they are sharing information with," said Jason Thompson, Vice President of Marketing at SecurityScorecard. "There has long been a gap in the trust relationship between consumers and businesses. The goal of the program is to help all boats rise and improve confidence in the modern digital economy. Consumers no longer need to fly blind when it comes to cybersecurity. I can think of no better place than CES 2018 to launch this program."

Enterprise security professionals and application developers can request instant and free access to their security rating by visiting Instant SecurityScorecard.

SecurityScorecard will be exhibiting at 2018 CES in Las Vegas with AXA Strategic Ventures, a venture capital player that recently invested in SecurityScorecard's series C funding round. Stop by the booth at Sands Expo, Level 1, Hall G Eureka Park, Booth 50922.

About SecurityScorecard
Headquartered in the heart of New York City, SecurityScorecard's vision is to help security professionals work collaboratively to solve mission-critical, cybersecurity issues in a transparent way. The company was founded in late 2013 by Dr. Aleksandr Yampolskiy and Sam Kassoumeh, two former cybersecurity practitioners who had served, respectively, as Chief Information Security Officer and Head of Security and Compliance. With cloud solutions becoming an increasingly integral part of the security technology stack, Yampolskiy and Kassoumeh recognized the need to address third- and fourth-party risk as well as better understand the security capabilities of their business partners. Since its founding, the company has grown dramatically and now counts hundreds of leading brands as customers. SecurityScorecard is backed by leading venture capital investors including Sequoia Capital, GV, and Nokia Growth Partners among others. For more information, visit www.securityscorecard.com.

 

 

 

SOURCE SecurityScorecard

For further information: Gabriella Velez, gvelez@n6a.com, 914-414-5274